Jiangsu Broadcasting Corporation was listed among China's 500 most valuable brands in 2020 at 92nd place with a brand value of 57.959 billion yuan. This is the 17 consecutive years for the media operator to be included in the list and placed in the top 100 for 5 consecutive years.
World Brand Lab released the list and an analysis report at the World Brand Summit in Beijing on Aug 5.
Jiangsu Broadcasting Corporation ranked fifth among media brands and second among the provincial TV operators in the country by edging up one place from last year.
31 brands from Jiangsu were on the list, including Suning Holdings, Xuzhou Construction Machinery Group, Hengli Fibers, Hodo Group and Yanghe Alcoholic.
Established in New York in 2003, World Brand Lab is among the world's leading consultants for brand valuation and marketing strategy.
