East China’s Jiangsu province has taken proactive measures to help local enterprises tide over difficulties amid the nationwide prevention and control of the covid-19 epidemic due to the spread of the Omicron virus.
April was supposed to be the golden season for tourism, but due to the need for epidemic prevention and control, many tourist attractions in Jiangsu were forced to temporarily suspend business. The number of tourist attractions that are open for business has seen a sharp drop in the number of tourists.
The Changzhou Tianmu Lake Hotel, located in the Tianmu Lake Tourist Resort, has recently been upgrading the central kitchen and banquet hall,although it has been under tremendous pressure due to the decrease in passenger flow.
The hotel's confidence in the hardware upgrade comes from the provincial cultural and tourism department’s allocation of 15 million yuan as supplementary funds which is intended to encourage the hotels such as Tianmu Lake Hotel to transform into green, low-carbon, environmentally friendly, and well-functioning tourist hotels.
Changzhou will issue no less than 20 million special funds to give direct financial support to star-rated hotels like Tianmu Lake Hotel.
The cultural and tourism industry has recently suffered a severe impact from the epidemic, facing problems such as a sharp drop in passenger flow, a shrinking market, a broken capital chain, and a lack of stamina for development.
The cultural and tourism department will temporarily refund the tourism service quality deposit according to the proportion of 80%. The provincial government lowered the interest rate of the provincial tourism industry development fund and subsidized the interest of the fund loan project.
Jiangsu has issued 40 preferential policies for enterprises, and proposed solutions to difficulties in key service industries such as cultural tourism, catering, retail, and transportation.
The transportation department will give a 15% discount on tolls for qualified passenger cars and freight vehicles.
Wuxi will implement 89 key annual consumption promotion projects and continue to launch the "Taihu Shopping Festival" brand.
Lianyungang has issued tourist coupons to stimulate cultural tourism consumption.
Suzhou has supported restaurants to extend their business hours while allowing stores to set up street stalls and roadside promotional activities.