The New Year’s Day holiday boosted the retail sales in various parts of Jiangsu province with the retail volume of the catering and hotel industry in Nanjing posting a year-on-year increase of 62.8%.
During the New Year's Day, branded merchandise promotion was carried out in various parts of the province, from the "50-50%" on-sale shopping spree to the purchase with coupons and the personalized catering in a bid to cash in on "New Year's Day" business opportunities.
The sales of major retailers in Suzhou and Changzhou increased by more than 20% and 30% year-on-year, and the sales of major catering and accommodation companies in Nanjing increased by 62.8% year-on-year.
The government's distribution of "consumption red envelopes + consumer vouchers" is also helping to boost the consumer market. The 7.5-million-yuan night consumption voucher issued by Zhenjiang City ignited the enthusiasm for night consumption.
The 10-million-yuan consumption red envelope issued by Suqian has improved the operations of many catering companies that have been hit hard during the epidemic
In the meantime, the province has made prior arrangement to ensure that food prices will maintain unchanged from a year ago.
